online mba in marketing programsThank you for visiting OnlineCollegePlan, where we are proud to present the Top 30 Online MBA in Marketing degrees. Below you will find valuable details and information about the degrees and the schools that offer them, along with more information about earning an MBA in Marketing.

There is little doubt that marketing is one of the hottest fields around. Our society is visually oriented, and images drive us. Marketing is the language of the people, and for those who are skilled in the producer/consumer relationship, there is a world of possibilities.

The marketing field requires innovation due to continually changing technology and globalization. Social media platforms drive marketing, and those in the field need to be constantly on top of the latest trends. As technological and cultural changes occur, marketing experts need always to be exploring new marketing territory. Although challenging, the marketing field can be both lucrative and exciting.

According to the Bureau of Labor Statistics, Marketing Managers earn a mean annual salary of $140,000 annually.

What is an online MBA in Marketing?

online MBA in MarketingAccording to the American Marketing Association, marketing is “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” Marketing managers and professionals work to create a positive public image or brand for their clients. Graduates of online MBA in Marketing programs learn strategies for advertising, promoting, and providing information about a companies products and services. They create the image or public picture of a company. Think of the major slogans or jingles that run through your head, some of which, you will never forget. These were all crafted by marketing experts, all of whose job it is to make sure that consumers never forget their company or product. 

MBA stands for Master of Business Administration. This consists of a core set of business classes that are the same across the board, regardless of the concentration. The concentration in Marketing is a focus of the degree that sets it apart from other MBA degrees. An online MBA in Marketing program will follow the same curriculum as the on-campus counterparts. Additionally, online programs are often faster than the brick and mortar programs due to accelerated options. The asynchronous schedule and convenient work at your own pace from home format of most online options are ideal for the working student, or those with family obligations.

What is your Methodology?

online MBA in MarketingEvery potential student is seeking something different in an online MBA in Management degree. We wanted to find the schools that are best for you, the reader, so we began by listing all of the online MBA in Marketing degrees we could find. Once our list was compiled, we collected various data points. Data points were collected from payscale.com, National Center for Education Statistics, and school websites. With a desire to reflect the needs of every student, we balanced the variety of statistics. The list was ranked based on the following:

  • Cost of the program: 33.3%
  • Student satisfaction and success: 33.3%
  • Annual ROI: 33.3%

This ranking was designed to help you find the best degree for your career goals.

Top 30 Online MBA – Marketing Degree Programs

  1. MERIT: 100.0
    View Profile Average Cost: $505

    Online MBA – Global Marketing Concentration

    oklahoma state university, online masters programs, online mba in marketingOklahoma State University offers numerous online masters degrees through their online platform. The Online MBA with a Global Marketing concentration is one of the most affordable programs on our list. Geared towards the working professional who has obligations outside of the classroom, the Online MBA at OSU is flexible. Designed to utilize the knowledge, skills, and experiences necessary to help students achieve their career goals, the program incorporates the same teamwork focus featured in the full-time MBA. Students get to know other students by developing team orientation.

    The 33 credit hour program can be completed either part-time or full-time. Application requirements include a four-year undergraduate degree, a competitive GMAT or GRE score, and at minimum 3.0 GPA.  Aside from completing the MBA core courses, to complete the Global Marketing concentration, students will also take:

    • Global Competitive Environments
    • International Marketing Strategy

    Once these classes are complete, you will choose an additional six credit hours from the following:

    • International Resource Management
    • Globalization and Culture
    • Independent Study
    • Seminar in Marketing
    • External Environments of Business

    Flexible and affordable, the online MBA – Global Marketing focus will prepare you to enter the global business world. 

    About Oklahoma State University

    Oklahoma State University, established in 1890, is a public land- and sun-grant research university. It was initially named Oklahoma Agricultural and Mechanical College and is the flagship institution of the Oklahoma State University System. OSU is classified by the Carnegie Foundation as a research university with the highest research activity.

    • Location: Stillwater, OK
    • Percentage of Graduate Students: 17%
    • Student to Faculty Ratio: 20 to 1
    • Accreditation: Higher Learning Commission as well as numerous other accrediting bodies.
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  2. MERIT: 99.1
    View Profile Average Cost: $378

    Master of Business Administration in Marketing online

    Lamar University, online mba in marketing, online master's degree programsLamar University is home to one of the best online masters degree programs. The Master of Business Administration in Marketing is both affordable and flexible. This MBA program is 36 credit hours and can be completed in just 16 months. There are multiple start dates throughout the year. Classes are 100% online allowing for students to complete class based on their schedules. The accelerated, eight-week format makes the online degree faster than the brick and mortar, on-campus program. The MBA core set of courses include:

    • Financial Management
    • Managerial Accounting
    • Managerial Economics
    • International Business

    Marketing courses include:

    • Digital Marketing
    • Strategic Cases in Services Marketing and Management
    • Consumer Behavior
    • Enterprise Systems
    • Marketing Research
    • International Marketing
    • Concepts and Applications for New Ventures

    Admission requirements include an online application, a bachelor’s degree, and official transcripts. There may be other requirements, depending on your experience and undergraduate GPA. Lamar University offers the second lowest tuition and one of the highest annual ROI’s on the list (9.1%), proving that this program belongs at the number two spot.

    About Lamar University

    Lamar University is located in Beaumont, Texas and is part of the Texas State University System. Lamar is named for Mirabeau B. Lamar, who was the second president of the Republic of Texas.

    • Location: Beaumont, TX
    • Percent Graduate Students: 36.1%
    • Student to Faculty Ratio: 17 to 1
    • Accreditation: Southern Association of Colleges and Schools, Commission on Colleges as well as several other accrediting bodies.
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  3. MERIT: 97.0
    View Profile Average Cost: $900

    Online MBA – Marketing

    university of massachusetts amherst, online mba in marketing, online master's programsThe University of Massachusetts – Amherst has an excellent reputation for its online masters degree programs. The Isenberg School of Management at UMass Amherst offers an online Master of Business Administration in Marketing which is a mix of general business and marketing elective courses. The goal of the MBA is to provide students with the managerial skills and business knowledge necessary to understand the changing global economy and adjust their company accordingly. There are nine credits required to establish a focus. MBA students who choose a Focus in Marketing can pick electives from the following courses:

    • Consumer Sales Strategies
    • Web Analytics for Digital Marketing
    • Project Management
    • Data Management for Business Leaders
    • Ecommerce Logistics
    • Fundamentals of Product Marketing
    • Services Marketing Management
    • Negotiations Theory & Practice
    • Rethinking Ecommerce
    • Six Sigma for Management Practice Series

    It is worth noting that a completed focus will show on your transcript, but will not be listed on the official diploma from the university.

    The program is 100% online and students can even take two courses (6 credits) before applying or when in the process of applying to get a head start on your degree.

    About the University of Massachusetts – Amherst

    Ranked among the Top 10 Great College Towns in America by U. S. News and World Report, the University of Massachusetts – Amherst is a thriving university. The school offers degrees in 109 undergraduate, 77 masters, and 48 doctoral programs. 

    • Location: Amherst, MA
    • Percent Graduate Students: 22.9%
    • Student to Faculty Ratio: 18 to 1
    • Accreditation: New England Commission of Higher Education as well as several other accrediting bodies.
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  4. MERIT: 96.4
    View Profile Average Cost: $330

    Master of Business Administration with an Emphasis in Marketing Online

    southeastern oklahoma state university, online masters programs, online mba in marketingSoutheastern Oklahoma State University (SOSU) is home to one of the best online masters degree programs. The University offers a Master of Business Administration with an Emphasis in Marketing Online through the John Massey School of Business. The program is 100 percent online and provides an integrated approach to analyzing consumer behavior and social media marketing methods. Once this has been done, students will learn to use this information to target and engage customers. 

    Core coursework includes behavioral management, fundamentals in finance, economics, accounting, research and data analysis. The 36 credit hour program is able to be completed in as few as 12 months. The total cost of the program is $11,800, which includes tuition and fees, making it the cheapest program on the list. SOSU is accredited by The Association to Advance Collegiate Schools of Business, ensuring you are getting a top of the line education.

    Admission requirements include a bachelor’s degree with a minimum GPA of 2.5 and an online application. A GMAT score is not required. Once the application is complete, the University promises a fast application to start time, and you will be on your way to completing your MBA in Marketing.

    About Southeastern Oklahoma State University

    SOSU was founded in 1909 as Southeastern State Normal School or a school that is founded to train teachers. Originally, instruction consisted of four years of high school and continued on to the freshman and sophomores in college. Today it has grown into a public university with approximately 5,000 students.

    • Location: Durant, OK
    • Percent Graduate Students: 22%
    • Student to Faculty Ratio: 18 to 1
    • Accreditation: Higher Learning Commission and several other accrediting bodies.
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  5. MERIT: 95.1
    View Profile Average Cost: $865

    Online MBA – Marketing

    University of Kansas, online mba in marketing, online master's degree programsThe University of Kansas is known for some of the best online masters degree programs our nation has to offer. The online MBA with a Marketing concentration is offered through the KU Business School. The program is 42 credit hours and students take one course at a time, totaling 14-courses. There are three start dates: spring, summer, and fall. Each class takes eight weeks to finish, and students can complete the program in 27 months at this pace. Students are encouraged to only take one course at a time to allow them to concentrate on the material specific to each course. 

    Ten of the classes are comprised of a core business curriculum. The last four courses, students will focus on Marketing. Marketing classes include:

    • Consumer Behavior
    • Integrated Marketing Communications
    • Global Marketing
    • Digital and Social Media Marketing

    Out of the ten core course of business essentials in the online curriculum, and the first six are the same courses that comprise the Foundations of Business certificate program. The certificate program is abbreviated and can be completed in one year. Students can apply the credits toward the online MBA afterward.

    About the University of Kansas

    The University of Kansas is a public research university located in Lawrence, Kansas. The University is far-reaching, there are several satellite campuses, research and educational centers, medical centers, and classes all around the state of Kansas. KU is currently one of only 62 members of the Association of American Universities.

    • Location: Lawrence, KS
    • Percentage of Graduate Students: 29.9%
    • Student to Faculty Ratio: 17 to 1
    • Accreditation: Higher Learning Commission and other accrediting bodies.
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  6. MERIT: 94.3
    View Profile Average Cost: $1000

    Online MBA – Marketing

    the university of arizona, online mba in marketing, online masters programsThe online masters degree programs at The University of Arizona are excellent. Eller College of Management provides an Online MBA in Marketing that takes 45 credits to complete. Starting the degree is simple and flexible; there are six start times throughout the year. It takes anywhere from 14 to 30 months to finish the program. Courses are offered on a rotation basis that cycles through and repeats every 14 months. There are two sessions each semester, and a typical session offers two core courses and two electives. Credit requirements include 29 core units and 16 elective units to graduate. Classes include:

    • Marketing Strategy
    • Business Strategy
    • Social Media Marketing
    • Applied Business Statistics
    • Marketing of Innovations
    • Market-based Management
    • Marketing Research for Managers

    Admission requirements include an online application, a comprehensive essay, a resume, three letters of recommendation, official transcripts, and GRE or GMAT score from the last five years.

    About The University of Arizona

    Located in Tucson, Arizona, The University of Arizona is a public research university. Founded in 1885, today the University has grown into an academic powerhouse with approximately 44,831 students. There are 19 colleges/schools, including the James E. Rogers College of Law and the University of Arizona College of Medicine.

    • Location: Tucson, AZ
    • Percentage of Graduate Students: 22%
    • Student to Faculty Ratio: 15 to 1
    • Accreditation: Higher Learning Commission as well as numerous other accrediting bodies.
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  7. MERIT: 91.0
    View Profile Average Cost: $410

    Master of Business Administration in Marketing Online

    Northwest Missouri State University, online mba in marketing, online master's programsNorthwest Missouri State University provides numerous online masters degree programs. The Master of Business Administration in Marketing Online is designed to provide “expertise in strategic and global marketing, business decision analysis, and financial management with a management emphasis.”

    The program is only 33 credits, one of the shortest programs on the list. Combine this with the low cost of only $410 per credit hour, and Northwest Missouri State offers one of the quickest and cheapest online masters degrees in this ranking. Classes are taught by highly-qualified, professional faculty who have the students best interest at heart.

    Students begin the program by completing 24 credit hours of core courses. Classes include:

    • Managerial Accounting
    • Macroeconomics for Business Managers
    • Employment Law
    • Financial Management
    • Business Decision Analysis Tools
    • Organizational Behavior in Administration
    • Executive Seminar
    • Strategic Marketing

    Once these classes are complete, there are three courses in the Marketing concentration:

    • International Business
    • Advanced Marketing Communication
    • Global Marketing Management

    There are six starting times throughout the year, making beginning the degree simple. Students typically take anywhere from 12 to 18 months to complete the program.

    About Northwest Missouri State University

    Home to the official Missouri State Arboretum, Northwest Missouri State University is a public university in Maryville, Missouri. The campus design is based on the design for Forest Park at the 1904 St. Louis World Fair. Gorgeous and picturesque, a visit to Northwest Missouri State University should be considered, even if you are an online student.

    • Location: Maryville, MO
    • Percentage of Graduate Students: 13.6%
    • Student to Faculty Ratio: 21 to 1
    • Accreditation: Higher Learning Commission as well as numerous other accrediting bodies.
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  8. MERIT: 90.5
    View Profile Average Cost: $705

    Online MBA with an emphasis in Marketing Management

    california state university, CSUDH, online masters programsTop online masters programs abound at California State University, Dominguez Hills. CSUDH is known for outstanding business programs across the board, and their Online MBA with an emphasis in Marketing Management certainly fits the bill. The 100-percent online program is designed for working people. It is synchronously structured in four, 12-week sessions. You move from a 21-credit core into your nine-credit emphasis in Marketing Management. The degree takes 18 months to complete. There is a  lot of options within your emphasis in terms of class choices. This feature makes your degree personal to your career ambitions and niche in the marketing world. Courses include but are not limited to:

    • Marketing Information Management
    • International Marketing: Cases and Current Issues
    • Seminar in Business-to-Business Marketing
    • Negotiation and Persuasive Presentation
    • Sales Management
    • Internet Marketing
    • Brand Management

    With an excellent 11 to 1 student-to-faculty ratio at CSUDH, you will receive personal attention from expert faculty. The online program also includes consist of interaction with classmates through Blackboard and other digital learning mediums. Admission requirements include a 3.0 GPA during the last 60 semester hours of upper-division or 2.75 cumulative GPA and a GMAT/GRE score.

    About California State University, Dominguez Hills

    CSU Dominguez Hills is one of 23 campuses that make up the California State University system. CSUDH large, enrolling 14,000 total students, and very ethnically diverse. The top three majors are Business, Health Professions and Related Programs, and Psychology.

    • Location: Carson, CA
    • Percentage of Graduate Students: 18.1%
    • Student to Faculty Ratio: 11 to 1
    • Accreditation: WASC Senior College and University Commission; also other accrediting bodies.
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  9. MERIT: 89.6
    View Profile Average Cost: $637

    Online MBA – Marketing

    central michigan university, online masters programs, online mba in marketingOne of the Top 10 online masters degree programs can be found at Central Michigan University. The Online MBA in Marketing is 36 credit hours and only cost $637 per credit. The goal of the MBA is to prepare students for leadership in the global economy through skills in accounting, marketing, finance, and management. Accredited by AACSB International, students can be assured that they are receiving a top of the line education.

    The program begins in any semester (fall, spring, summer) as long as there is space. Programs fill up quickly, and at the time of publication, the next start date is full. Check the website for availability.

    The degree is broken up into 27 credit hours of core MBA coursework, followed by nine credits with a marketing focus. Offered through CMU Online, students will receive the same education as the traditional on-campus classes without sacrificing your work or lifestyle. CMU faculty and accommodate the busy schedule of the working adult and assist students with a variety of support services at your fingertips.

    About Central Michigan University

    One of the biggest universities within the state, Central Michigan University is a public research university located in Mount Pleasant, Michigan. Established in 1892, CMU is one of the nation’s largest public universities. There are over 20,000 students on-campus and 7,000 students online from all over the world. The University offers approximately 200 programs at academic levels from undergraduate to doctorate. 

    • Location: Mount Pleasant, MI
    • Percentage of Graduate Students: 23.4%
    • Student to Faculty Ratio: 21 to 1
    • Accreditation: Higher Learning Commission as well as numerous other accrediting bodies.
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  10. MERIT: 89.3
    View Profile Average Cost: $890

    Online MBA with a concentration in Marketing

    wayne state university, online masters degree programs, online mba in marketingWayne State deserves to be in our top 10 with one of the best online masters degree programs in America. The Online MBA with a concentration in Marketing is effective, affordable, and flexible. The program is suited for modern mobile students in the modern mobile world. Constructed on the industry-standard MBA’s solid foundation, the concentration in Marketing will help you boost your ability to improve organizational competitiveness and meet consumer needs. In order to complete the degree, there are some important requirements to note. 

    First, you must complete the Foundation courses with a minimum GPA of 3.0. You then have options in how to finish. You can complete the six-course, 18-credit requirement by selecting three elective courses from many options. Or you can choose to complete two concentrations at three courses each to satisfy the six-course requirement, giving you excellent flexibility to hone your degree to your life. Admission to the Mike Ilitch School of Business program does require a GMAT, though waivers are accepted if you meet the conditions.

    About Wayne State University

    Wayne State University, located in Detroit, Michigan, is a large public research institution. WSU offers 350 degree and certificate programs spread across 13 schools and colleges. The nearly 30,000 total students enjoy a wide variety of academic and extracurricular options.

    • Location: Mount Pleasant, MI
    • Percentage of Graduate Students: 17.7%
    • Student to Faculty Ratio: 14 to 1
    • Accreditation: Higher Learning Commission as well as numerous other accrediting bodies.
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  11. MERIT: 88.8
    View Profile Average Cost: $1330

    MS in Marketing

    Indiana University-Bloomington, ms in marketing, online master's degree programsKelly School of Business is known for top online masters degrees. The MS in Marketing is a top-notch program with an excellent reputation. The University has a vast alumni network that graduates will reap the benefits of throughout their career. The degree requires 30 credits for completion and can be finished anywhere from 15 months to three years depending on your motivation and pace. Classes include: 

    • Strategic Market Management
    • Managing Accounting Information for Decision Making
    • Consumer Insights
    • Applied Marketing Research
    • Marketing Strategies for Emerging Markets
    • Marketing in the Era of Digital Technology

    As you can see, the program is steeped in coursework specifically geared towards marketing, ensuring graduates that they will be experts in the area. Classes are 100-percent online programs, so students can work around their schedules. Admission requirements include GMAT/GRE scores, a personal essay, and GPA. The GMAT/GRE can possibly be waived based on a combination of work experience, GPA, and previous education. The reputation and ROI of Indiana University make this MS in Marketing worth considering.

    About Indiana University

    Indiana University Bloomington is an expansive public research university and a member of the AAU. Known for invention and innovation, Indiana University can claim many valuable contributions to society, including discovering the structure of DNA and the value of adding fluoride to our toothpaste. The Kelley School of Business at IU is one of the best.

    • Location: Bloomington, IN
    • Percentage of Graduate Students: 23.5%
    • Student-to-faculty ratio: 17 to 1
    • Accreditation: Higher Learning Commission as well as numerous other accrediting bodies.
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  12. MERIT: 87.2
    View Profile Average Cost: $494

    Master of Business Administration – Marketing

    University of Nebraska, online master's degree programs, online mba in marketingAs we searched the nation for the best online masters degrees, the University of Nebraska at Kearney is an obvious choice. The Master of Business Administration in Marketing is both affordable and flexible. Offered through the College of Business and Technology, the program is 33 credit hours. The goal of the University is to prepare students with the knowledge and the decision-making, critical-thinking, and leadership skills needed to successfully manage an organization.  

    The delivery is a mix of fully online and blended courses. Blended courses are online, but require up to six evening meetings where students can either conference into class via video or physically come to the classroom. This approach provides students with the convenience of online education combined with the value of interactions with both faculty and peers.

    Students begin the program by completing a core of 18 credit hours in business, followed by 15 credit hours in their specialization, in this case, marketing. One of the most affordable programs on the list, the cost is only $494 per credit hour.

    About the University of Nebraska at Kearney

    Part of the University of Nebraska system, UNK was founded in 1905 as the Nebraska State Normal School at Kearney. Originally a teacher training college, today the school has become a University of national importance. There are over 7,000 students who study at UNK.

    • Location: Kearney, NE
    • Percentage of Graduate Students: 27.1%
    • Student-to-faculty ratio: 14 to 1
    • Accreditation: Higher Learning Commission and other accrediting bodies.
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  13. MERIT: 86.3
    View Profile Average Cost: $838

    Master of Business Administration with a Concentration in Marketing Online

    University of Texas at Tyler, online masters programs, online mba in marketingThe University of Texas at Tyler offers some of the top online masters degrees in business. The Master of Business Administration with a Concentration in Marketing Online is no exception. The program consists of 36 credits and can be completed in as little as 12 months. There are 27 credit hours of core courses and nine credit hours in the marketing concentration. All courses are only seven weeks in length. Goals of the program include:

    • Students will learn the fundamentals of services marketing from an experienced business faculty 
    • Gain an understanding of the consumption, production, and marketing of services
    • Develop the service entity leadership skills needed in an increasingly dynamic and complex global marketplace
    • Learn strategy development for the growth of customer satisfaction
    • Enhance their managerial skills, knowledge, and perspective to lead effectively in a global society

    Admission requirements include a baccalaureate (bachelor’s) degree from an accredited institution, a satisfactory GMAT score (there are waivers available, depending on your circumstances), an online application, and official transcripts. There are numerous start dates throughout the year, making earning your MBA in Marketing easy to get started.

    About the University of Texas at Tyler

    The University of Texas at Tyler is a public university located in Tyler, Texas. UT Tyler offers over 90 academic degree-granting programs at the bachelor, master, and doctoral levels. Founded in 1971, it is a member of The University of Texas System. The park-like campus is centered around Harvey Lake, making an on-campus visit worth the views.

    • Location: Tyler, TX
    • Percentage of Graduate Students: 28.4%
    • Student-to-faculty ratio: 19 to 1
    • Accreditation: Southern Association of Colleges and Schools, Commission on Colleges as well as several other accrediting bodies.
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  14. MERIT: 83.7
    View Profile Average Cost: $990

    Online MBA – Marketing Specialization

    Regis University, online mba in marketing, online masters programsRegis University offers numerous online masters degree programs that are worth considering. The Online MBA with a Marketing Specialization is both affordable and 100% online. A program with a slightly different focus due to the Jesuit tradition, online classes focus on ethical leadership, communication, and harmonious relationships. Students learn to analyze opportunities holistically and decide on a prudent course of action while taking into account the needs of customers as well as the impact on society. The MBA core consists of 33 credits and the marketing concentration is comprised of 12 credits, for a total of 45 credit hours required for graduation. 

    The core set of class features foundational knowledge needed to be successful in our global economy. Marketing courses include:

    • Marketing and Operations Decision Points
    • Market Opportunity Assessment
    • Global Marketing
    • Global Brand Strategy
    • Digital Marketing and Promotion
    • Customer Relationships: Development and Management
    • Marketing Strategy
    • Product Management

    It is worth noting that over half of Regis University students are graduate students, showing the Regis commitment to excellent graduate education.  

    About Regis University

    A Jesuit university located in mountainous Denver, Colorado, Regis University is home to over 8,000 students. Notably, Pope John Paul II visited the Lowell campus at Regis University and greeted 150 visitors, all of whom were chosen through a lottery system.

    • Location: Denver, CO
    • Percentage of Graduate Students: 51%
    • Student to Faculty Ratio: 13 to 1
    • Accreditation: Higher Learning Commission and other accrediting bodies.
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  15. MERIT: 83.5
    View Profile Average Cost: $1245

    Fox Online MBA with a concentration in Marketing Management

    temple university, online mba in marketing, online master's programsTemple offers top online masters programs. Their online MBA with a concentration in Marketing Management is housed in the renowned AACSB-accredited Fox School of Business. Fox has been pumping out business leaders for over 100 years. With such deep experience and rich tradition, by choosing Temple you don’t only receive a top-of-the-line education that’s nationally recognized, you join a professional network of over 60,0000 alumni. As for the curriculum of the program, the Online MBA includes two key competencies: Business Acumen and Organizational Leadership. These breakdown into the following skills:

    • Financial Acuity
    • Business Reasoning
    • Opportunity Response
    • Influential Communication
    • Cross-Cultural Effectiveness
    • Opportunity Response
    • Ethical Management

    The 36-credits and includes nine Marketing Management credits and a final immersive, hands-on capstone. There are three residencies required. The ambitious student can complete the degree in 20 months. The program has three start times: summer, spring, and fall. It’s important to note that if you have an AACSB-accredited degree or other qualifying experience you can have up to nine credits waived. 

    About Temple University

    Temple University is a large research university located in Philadelphia, Pennsylvania.  Temple offers over 500 academic programs and is a leader in professional education. The University is a national leader in dentistry, law, medicine, pharmacy, and podiatry.

    • Location: Philadelphia, PA
    • Percentage of Graduate Students: 71%
    • Student to Faculty Ratio: 14 to 1
    • Accreditation: Middle States Commission on Higher Education, also numerous other accrediting bodies.
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  16. MERIT: 83.4
    View Profile Average Cost: $495

    MBA with Marketing Emphasis

    lindenwood university, online college degree, online college classes, hybrid programsWhen examining the nation’s top online masters degrees Lindenwood comes to the surface. The Online MBA with Marketing Emphasis, through the Robert W. Plaster School of Business, offers working professionals training to make responsible marketing and strategic management decisions and to lead any organization. Specific areas focused on are advertising, sales management, personal selling, business-to-business marketing, international marketing, public relations, and marketing research. The 37-42 credit hour curriculum can be completed in two years; you can enroll part- or full-time.

    The online delivery allows you to complete courses on your time and pace. The reason there is a range of required credits depends on the students choieces in the Internship and Special Topics in Marketing component. With the business school holding ACBSP-accreditation you know the program upholds the highest industry standards. Knowing the quality of Lindenwoods Online MBA with Marketing Emphasis, it may surprise you that the price is #6 for most affordable on our list at only $495 per credit!

    About Lindenwood University

    Lindenwood University is a mid-sized, private liberal arts institution offering 100 academic programs. Founded in 1827, Lindenwood’s historic setting and 192 years of experience provide a rich learning environment. The top three majors at Lindenwood are Business,  Educational Leadership and Administration, and Criminal Justice/Safety Studies.

    • Location: St. Charles, MO 
    • Percentage of Graduate Students: 30.8% 
    • Student to Faculty Ratio: 13 to 1
    •  Accreditation: Higher Learning Commission and several other accrediting bodies.
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  17. MERIT: 83.2
    View Profile Average Cost: $675

    Online MBA-Marketing

    regent university, online masters programs, online mba in marketingRegent’s growing online presence is felt with some of the best online masters degrees around. Regent’s Online MBA Marketing Degree Program is ACBSP-accredited and stays true to the School’s Christian identity. The Online MBA is made for the professional seeking advanced leadership skills to help any type of organization from profit to non-profit and more. The curriculum is two parts, the MBA core, and the Marketing concentration. The 30-credit core will teach you broad-based MBA knowledge and principles such as finance, accounting, business law, and operational management. The concentration in Marketing in 12 credits, or four classes:

    • Advertising & Promotion
    • The Psychology of Consumer Behavior
    • Viral Marketing
    • The Digital Marketing Landscape

    With eight different start times every year you have very good flexibility for fitting your schedule. The degree is also affordable at $675 per credit. It is important to note that Regent’s MBA faculty and advisors always seek to provide real-world training. For example, all practice-based requirements are met (when possible) through your professional activity/organizations. Admission requires a bachelor’s degree and considers the following areas: Academic achievement, Vision clarity, and alignment with program outcomes, Writing quality, and Leadership experience.

    About Regent University

    Regent University is a Christian university in Virginia Beach, Virginia. It was founded in 1978 on 70-acres and the first class had 77 students. Nowadays Regent offers associate, bachelor’s, masters and doctoral degrees to 9,000 students. 

    • Location: Virginia Beach, VA
    • Percentage of Graduate Students: 60% 
    • Student to Faculty Ratio: 42 to 1
    • Accreditation: Southern Association of Colleges and Schools, Commission on Colleges as well as several other accrediting bodies.
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  18. MERIT: 82.7
    View Profile Average Cost: $1884

    Online MBA in Marketing

    university of north carolina, online mba in marketing, online masters degree programsUNC’s Kenan-Flagler Business School offers outstanding online masters programs. Their Online MBA in Marketing is a case in point. The program is among the best quality on our list. Not only because of the AACSB-accredited, and highly-respected Kenan-Flagler Business School and the fact that it pumps out business leaders every year, but because of the 96-percent retention rate and the average 20-year ROI of $374,000. The fact is, UNC delivers results where it counts, in the real world and with each individual. That being said, if you’re looking for this kind of quality you are in for some very hard work. The Online MBA in Marketing is a healthy 62 credits.

    The program is generally completed in one and a half to three years depending on how fast you want to go. There are two residency requirements which are called Summits at UNC (the rest of the credits are completely online). In addition to the highest quality on the market, UNC offers unparalleled personalized support for their online students. This includes one-on-one career guidance and individualized coaching. 

    About the University of North Carolina

    The University of North Carolina is, in fact, one of America’s oldest and most renowned universities. UNC has produced inventors, athletes, scientists, and educators that have changed the course of American history. UNC is a  research powerhouse and is the flagship of the 17 campuses of the University of North Carolina system.

    • Location: Chapel Hill, NC
    • Percentage of Graduate Students: 36.9%
    • Student to Faculty Ratio: 13 to 1
    • Accreditation: Southern Association of Colleges and Schools, Commission on Colleges as well as numerous other accrediting bodies.
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  19. MERIT: 82.5
    View Profile Average Cost: $690

    Online MBA in Digital Marketing

    messiah college, online mba in marketing programs, masters degrees onlineTop online masters degrees are numerous at Messiah College. The school offers their Online MBA in Digital Marketing to those aspiring to land careers in the field or be promoted in their current organization. The Messiah MBA is characterized by convenience, affordability, individualized attention, and the Christian worldview. The program is 100-percent online and can be completed by working professionals or family men and women; it generally takes two years to complete for the average student. The price is one of the cheapest on this list at $690, which results in a good ROI. The structure of the curriculum is eight- and six-week modules that move from the MBA core to the concentration. The 36-credit program includes a culminating capstone project with faculty member and organization of your choice. Classes include: 

    • Digital Marketing
    • Social Media Strategy
    • Marketing Analytics
    • Decision-Making with Data
    • Business Strategy and Execution

    The ACBSP-accreditation means you can be assured that industry standards are upheld. It should be noted that there are four prerequisites that must be completed before entering into the program per se: accounting, finance, microeconomics, and statistics. Taken holistically, if you want an affordable, individualized, Christian MBA, Messiah College provides what you’re after.

    About Messiah College

    Messiah College was established 110 years ago by members of Christ Church. To this day the Christian identity remains significant in their educational philosophy. Messiah College serves 3300 total students with 120 undergraduate and graduate programs as well as many extracurricular opportunities.

    • Location: Mechanicsburg, PA
    • Percentage of Graduate Students: 17.1%
    • Student to Faculty Ratio: 12 to 1
    • Accreditation: Middle States Commission on Higher Education and several other accrediting bodies.
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  20. MERIT: 83
    View Profile Average Cost: $662

    Online MBA in Marketing

    Azusa Pacific University, online master's degree programs, mba in marketingWhen scouring the country for the best online masters degrees, Azusa Pacific rises to the top. The Online MBA in Marketing is a highly accessible, accredited, and affordable option for the working person. The IACBE-accredited School of Business and Management provides all the knowledge, principles, and skills to manage and lead an organization. The 42-credit, 100 -percent Online MBA in Marketing is taught from a Christian viewpoint. The expert faculty are more than mere instructors, they are mentors. As for curriculum, the pattern is the same as most MBAs. A broad core featuring financial, business law, business ethics, accounting, and operations followed by the concentration. Courses in the Marketing portion include:

    • Marketing Research
    • Integrated Marketing Communications
    • Strategic Digital Marketing
    • Business Internship
    • Global Field Study

    After you complete three of the above courses (12 credits) you complete an Experienced-based Capstone Project. The duration of the program is anywhere between 15 and 30 months depending on pace. The school’s website indicates that you can expect about 6-10 hours of work a week. This pace allows working professionals and family people to keep their life-schedule generally unaltered. 

    About Azusa Pacific University

    Azusa Pacific University is a mid-sized, accredited, private Christian university. APU offers 10,000 students over 100 academic programs in a variety of disciplines. The main campus is 26 miles northeast of Los Angeles.

    • Location: Azusa, CA 
    • Percentage of Graduate Students: 42.8%
    • Student to Faculty Ratio: 10 to 1
    • Accreditation: WASC Senior College and University Commission; also other accrediting bodies.
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  21. MERIT: 82.0
    View Profile Average Cost: $446

    Online MBA in Marketing

    wichita state university, online master's programsIf you’re looking for affordability, Wichita State University offers some of the best online masters programs. Their Online MBA in Marketing is among the best-priced programs on our list at $446 per credit. The Barton School of Business is truly a solid choice for any program. The school is AACSB-accredited, which puts in the top five percent of schools globally. It also offers excellent networking and connections to Silicon Valley, Microsoft, and many other international businesses.

    The Online MBA in Marketing degree will help you land a great job or be promoted to positions such as Brand Management, Asset Management, Corporate Sales, Market Research Analyst, Media Planner, or Product Manager. With the MBA core principles in every major area of business, you will be able to communicate, lead, and make strategic decisions to improve for-profits, non-profits, public, or private organizations. A quick snapshot of curriculum requirements includes 36-51 credits depending on prerequisites or transfer credits. The duration is two to two-and-a-half years. The delivery format is entirely online with pre-recorded lectures, videos, audio, discussion board, and exams.

    About Wichita State University

    Wichita State University began as a humble congregational preparatory school in 1886. Since then it has grown by leaps and bounds and today is a large, public research university. WSU serves 15,000 students through six colleges offering over 200 degree options.

    • Location: Wichita, KS 
    • GradPercentage of Graduate Students: 17.7%
    • Student to Faculty Ratio: 20 to 1
    • Accreditation: Higher Learning Commission as well as numerous other accrediting bodies.
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  22. MERIT: 81.2
    View Profile Average Cost: $740

    MBA in Strategic Marketing

    concordia university wisconsin, online master of business administration in marketing degree programsConcordia University – Wisconsin is known for its online masters degree programs. The Online MBA in Strategic Marketing is offered through the Department of Business. The degree is available at multiple Concordia University learning centers as well as online. Graduates leave the program with the understanding of direct marketing and how it relates to a company’s strategy. Additionally, students will have the practical skills needed to research how to market products as well as marketing strategies that use a variety of platforms. Geared towards the working adult, the online program offers flexibility for those who wish to continue in the workforce.

    The 39-credit program features highly qualified faculty combined with a hands-on approach. Admission requires an online application, application fee, transcripts, a one-page essay, resume, but does not require a GMAT or GRE score. The overarching goal of this online MBA program is summed up in their slogan, “Where creativity meets strategy.” Flexibility, creativity, and affordability, Concordia University – Wisconsin is worth considering.

    About Concordia University – Wisconsin

    Concordia University – Wisconsin is one of nine universities that comprise the Concordia University System. Located in Mequon, Wisconsin, the University is operated by the Lutheran Church–Missouri Synod. Interestingly, the 192-acre campus has over 3.5 miles of indoor walkways or “tunnels” that connect all of the academic and residence halls on campus. 

    • Location:  Mequon, WI
    • Percentage of Graduate Students: 49.1%
    • Faculty to Student Ratio: 11 to 1
    • Accreditation: Higher Learning Commission and several other accrediting bodies.
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  23. MERIT: 80.7
    View Profile Average Cost: $1004

    Online MBA in Marketing

    dallas baptist university, online mba in marketing, online masters programsSome of the best online masters programs are offered at Dallas Baptist University. DBU’s Graduate School of Business offers an Online MBA in Marketing. The program educates you with real-world knowledge and best practices for excelling at many different marketing jobs and is unabashedly Christian. In fact, there is a dual-concentration option that can give you an edge in the specific niche you’re looking at—either to be hired or to be promoted. DBU offers over 15 choices for concentrations. The curriculum includes a 24-credit MBA classic core. After this, you enter into your 12-credit Marketing concentration. You take three required classes and then choose from a list of three:

    • International Marketing
    • Marketing Analysis
    • Advanced Marketing Strategies 

    Choose one of the following:

    • Business Development Strategies (on-campus)
    • New Product Development (on-campus)
    • Consumer and Buyer Behavior

    Admission does not require a GMAT/GRE score. All in all, the price, quality, and Christian component make this degree exactly what DBU says it is. “A Christ-centered launching point for servant leaders set out to make a difference.”

    About Dallas Baptist University

    Dallas Baptist University is located in Dallas, Texas as the name suggests, and is a Christian liberal arts university. The Baptist-affiliated school has always put Christ first in terms of education. DBU offers over 100 degree choices from associates to doctoral to over 5000 students. Some top majors at DBU are Business Administration and Management, Psychology, and Religious Education.

    • Location: Dallas, TX
    • Percentage of Graduate Students: 37.6%
    • Student to Faculty Ratio: 13 to 1
    • Accreditation: Southern Association of Colleges and Schools, Commission on Colleges
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  24. MERIT: 80.0
    View Profile Average Cost: $770

    Online MBA with a concentration in Marketing

    St Bonaventure university, online mba in marketing, online master's programsSt. Bonaventure University is home to one of our top online masters degree programs. The Online MBA with a concentration in Marketing is 100% online and can be completed in as little as 20 months. The program uses a format with seven weeks per term, and there are two terms in each semester. Students start with nine credits of foundations business courses, followed by a business core of 12 credits. Finally, the degree is rounded out by 18 elective credits. Students who are interested in the Marketing concentration will take the following three marketing classes:

    • Marketing Research
    • Consumer Behavior
    • International Marketing

    Admission requirements include both a completed application as well as a resume, a baccalaureate (bachelor’s) degree from an accredited institution, and transcripts from all institutions of higher education which were previously attended. The GMAT/GRE is not required for applicants with a 3.3 GPA or alternatively, a 3.0 GPA and two years of work experience relevant to the degree.

    The online MBA program at St. Bonaventure is among the mere five percent of business schools across the globe who gain accreditation by the Association to Advance Collegiate Schools of Business (AACSB). This prestigious distinction ensures that the business professors are well qualified with both knowledge and experience in their field. Also, students will know that the learning resources utilized are top of the line and can know that the program is regularly undergoing assessment.

    About St. Bonaventure University

    Founded in 1858 with the idea of promoting Catholic-Franciscan education, St. Bonaventure University values academic excellence through personalized attention. The University has expanded greatly in over 150 years of existence. The first Commencement Exercise was held in June of 1860 with a graduating class of 15 students. Since then, St. Bonaventure has grown to approximately 2,200 students. 

    • Location: Saint Bonaventure, NY
    • Percentage of Graduate Students: 22.1%
    • Student to Faculty Ratio: 12 to 1
    • Accreditation: Middle States Commission on Higher Education; also several other accrediting bodies
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  25. MERIT: 79.4
    View Profile Average Cost: $1312

    Online MBA – Marketing

    university of colorado colorado springs, online masters program, online mba in marketingSome of the best online masters degree programs can be found at the University of Colorado – Colorado Springs. The Online MBA in Marketing is offered through the Graduate School of Business and consists of 36 credit hours of graduate-level business coursework which includes both core and electives. Prior to full admittance to the program, students may be required to take up to three foundation courses to develop knowledge to be successful in the program. Additionally, foundation courses may be waived based on prior academic work or through passing an exam. 

    The program is typically completed in two and a half years. This number is based on the working students who, on average, enrolled in six credits per semester. The time to completion obviously increases if students do not take classes at this pace. Core and foundation courses are offered online, as well as most of the electives; however, you should check to make sure that all of your required classes are online if traveling to campus for a class is not an option.

    The Marketing area of emphasis requires three marketing courses and one additional MBA elective.

    About the University of Colorado – Colorado Springs

    Located in what used to be a sanitorium for the very wealthy, the University of Colorado – Colorado Springs is a public research university located in Colorado Springs, Colorado. It is one of the four campuses of the University of Colorado system, which is the state university system of Colorado.

    • Location: Colorado Springs, CO
    • Percentage of Graduate Students: 16.4%
    • Student to Faculty Ratio: 16 to 1
    • Accreditation: Higher Learning Commission and other accrediting bodies
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  26. MERIT: 79.3
    View Profile Average Cost: $650

    Online MBA with a Marketing Emphasis

    brandman university, online master of business administration in marketingWith deep experience, it’s not a surprise that Brandman offers some of the best online masters degrees. Their Online MBA with a Marketing Emphasis is designed for working professionals or those with families; it’s affordable, 100-percent online, and taught by experienced experts. The 36-48 credit MBA program (credits depends on waivers) provides the tools and skills necessary to analyze business functions and processes, create effective business strategies and identify the earmarks of effective leadership. The Marketing Emphasis is 12 credits, all taught the Brandman’s effective hands-on, real-world, student-centered method:

    • Seminar in Marketing Research
    • Seminar in New Product Development
    • Seminar in Advertising and Promotion
    • Seminar in International Marketing

    The program is capped by the Business Strategy and Competitive Advantage Capstone. Admission to Brandman is guided by the Council for Adult and Experiential Learning (CAEL). “The institution uses an inclusive, non-competitive admissions process to determine the best educational match for the adult learner.” The combination of price, accessibility, and online experience puts Brandman on our list.

    About Brandman University

    Brandman University was established to educate working adults in our modern world. The institution operates 25 campuses in California and Washington and thriving virtual learning space. Their educational model features a combination of face-to-face and virtual learning that is student-focused and real-world oriented.

    • Location: Irvine, CA
    • Percentage of Graduate Students: 52.9%
    • Student to Faculty Ratio: 16 to 1
    • Accreditation: WASC Senior College and University Commission.
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  27. MERIT: 78.5
    View Profile Average Cost: $1306

    Online MBA Concentration in Marketing

    Drexel University, online masters programsYou’ll find many top online masters degrees at Drexel University. Drexel’s Online MBA Concentration in Marketing aims to educate men and women to be creative problem-solvers and inspiring leaders. Housed in the AACSB-accredited LeBow College of Business you will be learning at a business school that ranks in the top five percent of business schools in the world. Classes in the Marketing concentration are scaffolded on top of the industry-standard MBA core. The core includes business law, operations, human resources, finance, and leadership is emphasized throughout all the classes. There is considerable flexibility within the concentration; you choose at least two Marketing classes from a list of 10 classes. You also choose a further marketing specialization elective from a list of 15. 

    Flexibility continues to emerge as a highlight of Drexel’s Online MBA Concentration in Marketing. You can enroll part- or full-time depending on what works best for your life. Part-time students complete the degree in two to three years, while full-time students take one-and-a-half years to two years. Careers include, Marketing Manager, Promotions Manager, Public Relations Manager, and Management Consultant, and more.

    About Drexel University

     Anthony J. Drexel, the famous banker and philanthropist, founded Drexel Institute of Art, Science, and Industry in 1891. Since then and several name changes, the University has grown to serve nearly 25,000 total students. Drexel University offers a wide variety of programs from associates to doctorates.

    • Location: Philadelphia, PA
    • Percentage of Graduate Students: 35.7%
    • Student to Faculty Ratio:: 10 to 1
    • Accreditation: Middle States Commission on Higher Education and numerous other accrediting bodies.
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  28. MERIT: 78.0
    View Profile Average Cost: $674

    Online MBA in Marketing

    University of North Texas, online masters programs, online mba in marketingThe University of North Texas offers many top online masters degrees. UNT’s Department of Marketing and Logistics offers a highly-relevant, affordable, and adaptable Online MBA in Marketing. The 36-credit MBA in Marketing requires:

    • 6 core courses (18 hours)
    • 2 required Marketing courses (6 hours)
    • 3 supporting courses (9 hours)
    • 1 elective course (3 hours) chosen in consultation with the departmental advisor.

    The program is 100-percent online and you have the option to enroll part- or full-time. Marketing courses include three of the following four:

    • Customer Behavior
    • Decision Marketing in Global Markets
    • Strategic Supply Chain Management
    • Strategic Logistics Management

    Another notable feature of UNT’s program is that you may be eligible for membership in the National Honor Society for Marketing, Mu Kappa Tau. This can provide excellent resources, support, and networking. The Department of Marketing and Logistics also sponsors the American Marketing Association and the Logistics Students Association.

    About the University of North Texas

    UNT is a large public university and is the flagship university of the UNT System. UNT’s academic options are vast. The school offers over 240 degrees at every level to over 30,000 students. The most popular three majors at the School are Business, Multi/Interdisciplinary Studies, and Liberal Arts and Sciences.

    • Location: Denton, TX
    • Percentage of Graduate Students: 17.8%
    • Student to Faculty Ratio: 26 to 1
    • Accreditation: Southern Association of Colleges and Schools, Commission on Colleges as well as several other accrediting bodies.
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  29. MERIT: 77.7
    View Profile Average Cost: $1888

    Online MBA – Marketing Concentration

    carnegie mellon university, online mba in marketing, online masters degreeCarnegie Mellon understands what it takes to offer top online masters degrees. CMU’s Online MBA Marketing Concentration is among the most respected in the nation. Offered through the renowned and nationally-recognized Tepper School of Business you can have confidence about the quality of the program. The program’s philosophy focuses on “analytical methods from statistical modeling, data mining, machine learning, and operations to understand marketplaces and make marketing decisions.” This kind of model is fitting in today’s fast-paced competitive economy. The approach also fits within their MBA dual-emphasis on strategic analytics and leadership development. The classic MBA core is the first year. Again, what sets CMU apart is the integration of leadership and analytics. 

    Upon the completion of the degree, you will have analytical tools like optimization, prescriptive modeling and predictive modeling that will allow you to lead and help any organization. So, the structure of the curriculum flows from core to concentration, to tracks and a capstone. The tracks are like a concentration within a concentration. Examples of tracks include:

    • Business Analytics
    • Energy Business
    • Entrepreneurship
    • Management of Innovation and Product Development
    • Technology Strategy and Product Management 

    About Carnegie Mellon

    Carnegie Mellon University is a private, globally-oriented research university located in Pittsburgh, Pennsylvania. Founded in 1900 by famous philanthropist and business Andrew Carnegie, the school offers incredible academic and extracurricular options. CMU is known for STEM majors and innovative research. 

    • Location: Pittsburgh, PA
    • Percentage of Graduate Students 52.8% 
    • Student to Faculty Ratio: 10 to 1
    • Accreditation: Middle States Commission on Higher Education
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  30. MERIT: 77.3
    View Profile Average Cost: $416

    Global MBA with a concentration in Marketing

    university of houston victoria, online master of business administration in marketing programWhen compiling our ranking for the best online masters degrees the data demonstrated the University of Houston-Victoria. UHV’s Global MBA with a concentration in Marketing is one of the best prices for the best quality in America. At only $416 per credit the program the price can’t be beaten (it’s the fourth-best on our list). There are few programs that are AACSB-accredited and under $500 per credit in the entire country, so UHV is a great choice. As for program specifics, the case for choosing UHV is strong. With five convenient start times a year the program is accessible for working people and family men and women.

    The Global MBA takes 16 months and is 36 credits. There are no campus requirements and it is 100-percent online. The MBA core (10 courses) is conventional and effective with the standard broad-based approach. Knowledge of business administration, law, ethics, operational management, finances, and accounting are covered. 

    In comparison with other programs, one different element to mention is the marketing portion is only two classes, whereas other programs offer three or four. Admission to the program includes a minimum 2.5 GPA and a statistics prerequisite. There is a GMAT waiver if you meet the conditions. Taken together, the cost, quality, and accessibility put UHV on our top 30.

    About the University of Houston-Victoria

    The University of Houston-Victoria is a small public university in Victoria, Texas.  UNV is one of four members of the UH System and offers 70 degree programs and concentrations through personalized learning. 

    • Location: Victoria, TX
    • Percentage of Graduate Students: 24.8% 
    • Student to Faculty Ratio: 16 to 1
    • Accreditation: Southern Association of Colleges and Schools, Commission on Colleges
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Why should I earn an online MBA?

online mba in marketing, online masters programsAccording to the National Center for Education Statistics, the Master of Business Administration is the most popular graduate-level degree in the United States. There were nearly 190,000 MBAs awarded in 2013-14 which represents more than a quarter of all masters degrees conferred during that academic year. MBA programs prepare students for leadership roles in today’s corporate world. Oftentimes, MBA students select a specialization, or concentration for their masters degree. Marketing is a highly popular MBA concentration. This is no surprise given the explosion of marketing needs with our social-media-driven world. Earning an online MBA in Marketing sets you up as an expert in the marketing field.

What kind of job can I get with an Online MBA in Marketing?

online mba in marketing, online masters programs, mba in marketing careersThe world opens up for students who have an MBA in marketing in hand. Here are some of the most frequently chosen careers in professional marketing:

Market Research Analysts: These analysts must research and analyze the factors that form marketing campaigns. They look at competitor rates, sales trends, and market activity. They also take into account demographic-related factors such as the region of residence, age, and socioeconomic background of various consumer groups. Research analysts organize this data and present their findings using data tables, graphs, and other measuring tools, creating a comprehensive report.

Top Executives: This is a general term for individuals who manage departments or branches in an organization. In corporate marketing, top executives serve in roles such as creative directors or marketing directors. They manage sales reports, employees, and perform other tasks to ensure their department’s marketing goals are met.

Advertising, Promotions and Marketing Managers: These managers develop and oversee strategies that promote specific products and services. These campaigns include consumer surveys and billboards, promotional giveaways, banners and advertisements in print, and digital and social media. To create these marketing campaigns, managers collaborate with sales representatives, graphic artists and designers, and members of other departments in their organization.

Sales Managers: Sales managers oversee various teams of sales personnel in nonprofit organizations, private companies, and other organizations. They create sales goals with measurable objectives for their teams and then track performance through data analysis and evaluation. Additionally, sales managers create training programs and other professional development opportunities for employees.

What kinds of classes will I take with an Online MBA in Marketing?

online mba in marketing degree programs, online masters degreesMost programs start with a core of MBA, or Master of Business Administration classes, and it usually takes anywhere from ten to thirty credits to complete. Courses may include Accounting for Decision Making, Business Strategy, Finance, Marketing Management, Managerial Finance, Business Analytics, Microeconomic Analysis, Leadership in Organizations, Fundamentals of Economics, and Administrative, Organizational, and Operations Concepts for Managers. Once these core MBA classes are complete, you will choose a concentration. The Marketing concentration is anywhere from six to eighteen credits. Most programs require an average of 36 credit hours for graduation. Marketing classes may include:

  • Customer Behavior
  • Market Opportunity Assessment
  • Decision Marketing in Global Markets
  • Strategic Supply Chain Management
  • Customer Relationships: Development and Management
  • Strategic Logistics Management
  • Marketing and Operations Decision Points
  • Global Marketing
  • Global Brand Strategy
  • Digital Marketing and Promotion
  • Marketing Strategy
  • Product Management

How much money can make with an Online Masters Degree in Marketing?

online mba in marketing, online masters degree programsThis answer depends on several factors, and there are many different jobs available with a marketing degree. Here’s some key factors: the job title and organization, type of degree, years of experience, and the geographic location all factor into pay. The Bureau of Labor Statistics (BLS) states that the median salary for a person with a masters degree vs. a bachelors is at least a difference of $12,000. This fact can provide motivation to jump into earning a masters as a more favorable ROI is assured. A look at several different titles and positions (according to Payscale) for those with a masters in marketing shows a range of $65,000 to $165,000.

The MBA in Marketing, which most of the degrees on our list fit into, offers higher earning potential. The fact is the MBA is still the gold standard for employers to know you have what it takes to lead and manage an organization. Employers especially recognize AACSB-accredited programs (as many are in our top 30). Some examples of positions include a Senior Marketing Manager, which requires knowledge and skills in business administration and earns $115,000 wheres as Marketing Manager (which does not require an MBA) makes $67,400. Again, the type of job matters a lot too. Advertising and Promotions Managers, according to the BLS, have a median salary of $106,100 in 2017, with the top 10% earning more than $200,000 per year. 

What professional organizations should I belong to with an Online MBA in Marketing?

online mba in marketing, online masters programsProfessional connections are crucial both during an online MBA program and after when you are in the job market. It is important to learn about different approaches to marketing. Professional organizations offer connections for students who want to learn more about their career path. Here are some professional organizations worth considering:

  • American Marketing Association (AMA): This is the largest marketing association in North America and is a vital resource that thousands of marketers utilize on a regular basis.
  • Society for Marketing Professionals: There are more than 6,000 marketing professionals in the U.S. who are enrolled in SMP. The organization draws support from 3,500 firms nationwide. Members have access to networking events, a journal subscription, career leads, and the society’s online marketing center.
  • The National Association of Sales Professionals (NASP): Founded in 1991, The National Association of Sales Professionals has been committed to developing, marketers and sales professionals into leaders in the sales world.
  • eMarketing Association (eMA): The eMarketing Association is an international association, and one of the largest in the world. It provides resources and services to the online global marketing community.
  • Sales & Marketing Executives International (SMEI): Sales & Marketing Executives International (SMEI) is a global organization dedicated to connecting individuals in both sales and marketing.
  • Social Media Club: Social Media Club promotes social media literacy. The organization works to develop industry standards by providing members the knowledge of trends in social media marketing.

If you enjoyed this ranking for the top online MBA in Marketing programs, please check out the following other rankings and pages.

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